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Ad spend watch

By Context Template Marketing and content

Watches ad spend and results daily and flags what is breaking before it burns budget.

Scheduling a runbook in the Context workspace
Scheduling a runbook in the Context workspace
Live workspace demo

What it does

Reads the daily exports, compares each campaign to its own baseline, and posts an alert when spend, cost per result or conversion rate moves outside the band you set. Pausing anything waits for a person.

How to use it

  1. 1Choose the export folder.
  2. 2Set the bands per campaign.
  3. 3Act on the alerts in the channel.

Built from

Workspace features

  • Scheduled runsRuns on the schedule you set and posts the result.
  • ApprovalsWaits for a person before anything is sent or changed.

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